Starbucks’ “The Way I See It” campaign has been one of the best examples of “influence” I’ve seen. It’s another way for Starbucks to add to the experience and give someone one more thing to look forward to when they get their cup of coffee.
What are you doing to subtly influence others?

Clients love to set you up and get you to “do some groundwork” first before deciding on moving forward with you. They want to see a proposed strategy or outline first of the work you’ll do for them, or maybe have you “just do a preliminary plan” first.
Don’t fall for this trap. You’ll wind up [...]

I was on a sales appointment today that lasted just over an hour.  I spoke for less than 10 minutes of it.
I asked a few questions, commented on a couple of things, and asked more questions.
The prospect answered the questions, elaborated on the answers and talked, and talked and talked. During this talking I uncovered [...]

What’s your best price?  What’s it going to cost?
What clients really want is extraordinary quality, service convenience, and value. They want to work with a salesperson who can save them time and make there life easier.
Yet many clients end up buying price, and do you know why?
Because they find it so difficult to find all [...]

There really isn’t just one governing body with a universal list of established competencies that one has to demonstrate in order to “earn certification” in NLP. There are several certifying organizations and they all have their own criteria for “NLP” certification.
This means there are many different levels of “NLP Practitioners” out there claiming different levels [...]

NLP places a lot of emphasis on values. Although the process of eliciting values is relatively simple, it does require some verbal dexterity to do it well, with rapport and grace.
When you are trying to uncover and reach people at deeper levels, rapport is required and maintaining rapport during “tough questions” is sometimes not the [...]

NLP was originally co-founded by Richard Bandler and John Grinder. While many years ago their partnership split and went different ways, they both still continue to train others in NLP. I’ve trained with Richard Bandler and highly recommend him and his partner John LaValle. His style is much different than Grinder’s as you will hear, [...]