Ask yourself, What do most customers want?
(hint, sometimes the answer is “what they don’t want or want to avoid)
If you have studied NLP, you have probably learned about the Moving Toward/Moving Away From Metaprogram. Generalized you can say people are either motivated towards things they want, or they are motivated to move away from something [...]

How do you get the prospect (or customer) to agree with you and follow what you say to be true? How do you lead them?
The traditional sales “yes” set is out. Prospects have heard it. If you ask them a question that is obviously trying to get them to say “yes” because “yes” is the only [...]